Category Archives: Retail

Thriving Online Retail Business For Men

The days when wives and mothers used to do most of Mens shopping are gone. You are lazy yet you can shop. Driven by the modern retail format of online retail business, Indian men have started liking the taste of shopping. Though they may not be more of the impulse buyer, their contribution to retail sales is pretty significant. Shopping demands patience and women clearly are the better fit for the job. Mens shopping threshold is one tenth as compared to that of a womans, but this is not the end of the story.

One with the heavy pocket: Men are the big spenders not women. Average ticket size of a purchase done by men is considerably higher than that of women. Big ticket items either in online retail business or from the shop are mostly done by men. Either directly or indirectly, the final say on the purchase is theirs. Online, sales above Rs 1 lakh are only made by men and if we move a little lower on the cash spends, 75 per cent of men spend between Rs 10,000-Rs 30,000. Mens per capita annual spend on designer clothing is about Rs 48,000.

While women have patience to roam around in the stores, men do that while researching about a product online. As a result men gain knowledge and women become fussy. Statistics suggest men give 58 per cent business to the online retail market in India while rest 42 per cent is womens share. The average annual expenditure by a man is between 10,000 and 30,000 while in case of females it is less than 10,000. High ticket purchases are clearly ruled by men with 75 per cent of them to their name.”We find that the average male customer is getting younger. Tier II and tier III towns are equal contributor to sales as tier I and metros, tells Kavindra Mishra, Founder Member and VP Sales, Zovi.com, eBays 70 per cent sales recorded are under the name of male consumers. According to Kashyap Vadapalli, Chief Marketing Office, eBay India, their core target audience is primarily male, ages 18-34.

Dedicated men portals: The online retail market in India and its market players have found a way to woo the key consumer that is online most part of the day. Keeping this in mind, a new website has been launched. GetDandy.com, a complete men centric website, offers products including clothing, bath & body, underwears, watches, fragrances, gym & sports gear, mobiles, gaming consoles etc, it has all the major brands under their belt to cater to almost all needs of men. Shopping is a painful experience for men and they always try to escape; through this site we have given an easy solution for men to shop. Here we cater to all their needs from essentials to clothing, fragrances, watches, body & bath, gym & sports, gizmos etc with the most preferred brands by men. With a large number of users on internet and various social networking sites, the concept of online shopping is growing very rapidly. Through this idea of online shopping we are trying to reduce the time spent in shopping as all the requirements are fulfilled on our website. says Vaibhav Lall Co-founder & CMO, Get Dandy. Other websites meant for men are Mr. Porter.com and Stiffcollar.com.

Overstock Clothes – Seven Reasons To Buy Them

When it comes to clothing, Overstock may not be the first place that comes to mind, but there is actually not a better place on the internet to find rock bottom prices on the worlds top clothing designers. This handy guide lists the top reasons to buy Overstock clothes along with some additional advice on how to find additional deals that other Overstock.com members rarely discover.

1) One of the Biggest Selections Around

Sure, there are plenty of specialty shops around the web that may have a great clearance sale on a particular item every now and then, but hundreds of thousands of Overstock clothes are available at unbeatable prices everyday. No matter what type of style or brand names defines your wardrobe, Overstock has a massive selection for you to choose from.

2) Overstock.com Expert Shoppers Find The Best Deals

Imagine having a job where you spend the entire day spending hundreds of thousands of dollars on articles of clothing that are worth millions within retail stores. This is exactly what employees at Overstock do on behalf of their customers, and because they have such a tremendous buying power they are able to secure deals those others stores can only dream of. While other discount stores generally have mismatched leftovers, Overstock clothes are top of the line items that are available in the top department stores throughout the world.

3) Unbeatable Pricing

Overstock clothes are often purchased for 30-80% off of the retail price, which means they can offer a slight markup and still offer a tremendous savings. Their philosophy when it comes to pricing is simple; only offer products that are a significant value so consumers can have confidence in the purchase. Not only does this lead to great prices, but it also allows for Overstock to turn over their inventory very quickly so the selections are constantly changing and up to date.

4) Club O

Overstock clothes are always a great bargain, but Club O brings savings to an entire different level. By purchasing an annual membership for $19.95, all Overstock purchases are shipped to consumers completely free. Thats merely the beginning though, because Club O members also receive a 5% cash back savings on every single purchase. There are also exclusive sales organized for members that give first choice on new or discounted items, so this membership often pays for itself during the first few transactions.

5) The Ultimate Search Engine

Regardless of what youre looking for, finding Overstock clothes has never been easier. After entering the clothing section, consumers will find a number of search options that will display customized results that make finding the perfect outfit a very streamlined process. Look at clothing by designer, style, price, material, or almost any other category you can think of; the power to shop smart is literally placed within your fingertips.

6) The Clearance Section

When a website purchases millions of articles of clothing per month, there are always excess items left over that have to be moved out quickly. On any given day there may be thousands of items priced to sell immediately at 50-80% off of retail, and this is a great way to find Overstock clothes at unbelievable prices. Check often though because these deals disappear quickly!

7) Overstock Coupons

Its definitely not easy to remain the worlds most popular website when it comes to shopping, so Overstock.com has plenty of online friends out there to educate shoppers on additional ways to save money. MoneyJibe is one of their leading partners to help you save money, and they have pages where you can find coupons for Overstock clothes and just about anything else on the Overstock website. For exclusive savings everyday check out their Overstock Clothes page for mens clothing, womens clothing, accessories, children’s apparel, handbags, luggage, men’s sport apparel and shoes. Each month, and often several times per month, Overstock.com provides special Overstock coupons to save money with free shipping, reduced shipping, dollar off, percentage discounts or other special promotions.

Kaching Kaching Chain Of Online Retail Stores

KaChing KaChing, Inc is a progressive, publicly traded e-commerce company dedicated to offering the best brand name product selection at everyday low prices.

They recently announced that the Phase 1 tactical pre-launch of their emergence as the world’s largest online shopping community and retail chain store has been successfully completed. The phase II rollout has begun and they are starting to build out their national footprint of Independent Store Owners (ISO) who will offer millions of products and thousands of named brands at everyday low prices to customers across the nation. They have already identified and established Independent Store Owners in over half the states.

Phase II will integrate KACHING KACHING’s tier 1 merchandise partners into its co-branded proprietary online storefronts, allowing KACHING KACHING to maximize the viral aspects of the Internet. As they roll out their retail chain of online stores, it will provide a totally new shopping experience for both Independent Store Owners and the mass market consumer.

I see 3 powerful forces that are combining into something that could be very special and could actually change the online rules. Internet retail sales generated 150 billion dollars in the U.S. last year and it’s been growing by 20% a year for the past 12 years. People just marketing to other people sold 100 billion dollars in products and services worldwide last year and has a 25% growth rate. Online social networking is still the number 1 growth area in online marketing.

This company plans to exploit all 3 by having 100,000 licensees up and operating within the next year. Creating such a vast network that it becomes a force unto itself, and will likely capture a significant portion of the online retail space.

The two founders are Ron Loveless, who was selected by Wal-Mart to design and launch Sam’s Club, and was its first CEO. Also, Bob McNulty who is the developer of the first successful online shopping site, Online Shopping.com. Bob is the CEO of KaChing KaChing, Inc.

A KaChing KaChing store is an online store that is part of a nationwide chain of online stores. KaChing KaChing is NOT an online-mall. KaChing KaChing is NOT an affiliate program. KaChing KaChing DOES sell products directly from manufacturers and distributors which store owners earn up to 10% commission on the purchase price of each item sold. Real Product. Real People. Real Money.

For the first time since Shopping.com and Amazon.com, you have the opportunity to become a retail store owner in the most explosive sector on the Internet, E-COMMERCE.

Retail sales on the Internet have grown at a blistering pace of 20% a year for the past 12 years and now exceed $150 Billion dollars of annual online sales in U.S. E-Commerce is doubling every 4 years. For the first time on the Internet you can become a real online retail store owner and buy and sell products directly from manufacturers and wholesalers.

This is a HOME BASED business that you can grow full-time or part-time by marketing your store on the Internet, or to friends and family. You can also save up to 10% off everyday low prices on personal consumption, and earn up to 10% commission on the gross revenues for each item sold to others from your store.

This is the very first retail chain of online stores serving consumers on the Internet. KaChing KaChing instantly enables you to sell over 2.5 million brand name products at great low prices.

If the idea of owning an online retail store stocked with millions of products that you promote online, plus getting up to 10% of the purchase price back in commission appeals to you….go to the link under author for more information.

How To Succeed In Retail

How To Succeed In Retail Business

When last have you heard of trusted employees who betrayed their employers trust? Here are three of the more common instances.

(One) A former Marks & Spencer department Section Manager based at the Trafford Centre, received an eight month suspended sentence and 240 hours of community service for stealing 6,700 from the stores POS terminals between July and August 2009.

(Two) In September 2009 a Tesco checkout assistant in line for promotion as the face of Tesco, turned out to be an illegal immigrant.
A major high street retailer in Manchester contacted police in connection with a warehouse worker who was suspected of stealing DVDs. A subsequent Police search of the employees residence exposed what was described as another warehouse full of goods. This was a trusted employee with over four years continuous service.

So what do these cases have in common? They highlight the fact that these retailers had failed to establish or follow standard operating procedures.
In this article I will attempt to outline the main factors that are responsible for the demise of a majority of retail organizations. I will also offer a number of best practice strategies that can be utilised by any organization.
Our research has identified four root causes of the demise of any retail venture,
The lack of robust policies
Employee error
Fraud
Policies compliance.
The creation of good policies and ensuring their compliance is vital for the success of all retail businesses, and especially large national & international retail brands. The flip side of this is that when there are strong operational standards and best practices built in success comes that little bit closer. However, having a good policy on its own does not automatically guarantee success. What is required? A simple answer is nothing short of robust checks and balances that are aimed at ensuring compliance.
There are numerous factors responsible for the success of a retail organization. Here are the three I have singled out as most relevant:
(a) Smart buying
(b) Strong sales
(c) Shrinkage reduction.

However, the implementation of these strategies is sometimes dependent on external circumstance. For example, smart buying is dependent on suppliers, the availability of merchandise, the supply chain, currency exchange and to an extent the mood of the Chinese leadership. Like smart buying, strong sales/turnover depends on the economy, fashion trends and so on. Shrinkage is the only factor that is within the control of the retailer.

Every retailer in the UK loses on average 2.5% of their turnover to shrinkage, which is a considerable amount in an industry particularly when margins are sliding.

Shrinkage occurrence can take many forms: shoplifting being the most prominent. However, internal activities in retail organizations, themselves cause more shrinkage than shoplifting. Cashier theft or error, accounts for 32% of retail shrinkage, general employees 24%, receiving 10%, errors and damage 13% while shoplifting accounts for only 21%.

I recently asked a number of retail employees if they have received shrinkage awareness training. The response that I received from all of them was shrinkage, “what is shrinkage?” Given the importance of shrinkage to the success or failure of any retail organization, one would expect it to be a buzzword in retail circles.

For the benefit of those and others like them, shrinkage is simply the difference between the value of goods received and the amount received for those same goods at the point of sale. Now the question of how does merchandise lose value from the time of delivery to the time of sale is at the heart of the success or failure of many retail organizations; it all boils down to good operational standards and best practices.

The employment of an illegal immigrant would have cost Tesco 5,000. Marks and Spencer nearly lost 7,000 though it managed to recover a bulk of it from the offender, it will take time to recover the legal fees and the damage the incident caused to its reputation, considering the fact that this individual had already been cautioned for dishonesty by another retail employer will not help.

Poor adherence to recruitment and selection procedures allowed this individual to gain employment. Had accurate reference checks been carried out, a trail might have taken them back to the previous employer. What retail jargon views as unnecessary expenditure is in truth and in fact, a factor in what is considered shrinkage. I should also note here that the other big retailer might not recover a single penny from the warehouse employee. So then it behooves each retailer to ask the question”what will an additional 2.5% of profit do for my organisations balance sheet”?

To succeed, in addition to smart buying and increasing sales retailers must focus on shrinkage management and reduction. This is a truly controllable cost. Robust policies & measurable operational standards will also ensure success.

Increase Retail Sales With Shop Display And Display Shelving

The potential of powerful merchandising options like store display stands or shop display cant be ignored. Why? The retail display equipment and packaging design gives you the opportunity to increase your sales provided used to their fullest potential. To be more precise, in todays competitive world, you cant you really afford to ignore the potential of display shelving or visual merchandising.

Why is Retails Displays Essential?

If you are running a retail store, then you have limited opportunities to grab customers attention and make them notice about your products. Poor shop display fittings, cheap equipment and untidy ones can give the wrong first impression to your potential customers.

Even if you manage to pull the customers because of your reputation and good advertising, it can all be a waste, if your store doesnt meet the demands and expectations of customers. Crowded or busy retail display can often put off your prospective customers. But you need not worry! You can increase your sales and can make your market presence with the help of attractive packaging design and powerful retail merchandising solutions.

Retail Display Options

By stepping into the market, you can find variety of merchandising options to choose from. If you are budget conscious, then you can start with basic essential products, but dont compromise on quality part. The common products used for visual merchandising are display shelves. Visual merchandising means to position your products effectively by making use of effective merchandising products as per customers demand & requirement. Products like trophy cabinets, counters, jewellery cabinets, and wall mounted cabinets cater to all budgets and merchandising requirements.

Display shelving is an important element in merchandising to keep your store organised and presentable. They are suitable for all retail environments. If your store doesnt have enough shelves or is often overcrowded with customers, then it can become difficult for customers to find what they need. Before you place order for shelves, carefully plan out how much shelves are required for your products.

To enhance your store display, you can make use of attractive picture and posters. Retail graphics merchandizing is one of the most effective ways to for creating brand awareness and to promote your product.

To summarize, you should not ignore the importance of retail packaging design, shop display fittings and display shelving as they enhance your products and increase sales. To gain more knowledge and to have detailed study about them, you can browse Internet.